About Baby Learning World

Baby Learning World is a kids learning channel based in Melbourne, Australia. Since 2015 we have made bright 3D nursery rhymes, alphabet songs, counting songs and original sing-alongs, and our channel has grown to 433K subscribers.

What we make

Short, clear, fun songs that repeat key words and show letters and numbers on screen — original sing-alongs, dance songs, classic nursery rhymes and our Arabic alphabet song for bilingual families. Our characters — Jafar, his little sister Angel, Mum, tiger cubs Lulu and Tiger Boo, and Ulric the bunny — appear across our videos, joined by Miss Rosie's class and Co-Co the parrot.

Made for every child

We believe every child deserves to see themselves on screen. Our inclusive videos, starting with the ABC Class Song, feature children with disabilities — friends who use wheelchairs, wear ear defenders or have Down syndrome — singing and dancing right alongside their classmates. They are made with a calm, clear style that suits autistic children, special-needs classrooms and sensory-friendly learning, and there are more inclusive videos on the way.

What this website is for

This site is for parents, carers and educators. Every video has a page explaining what children learn, with activities to try away from the screen. Our parent guides and nursery rhyme lyrics help you keep learning going at home, and our toy guides suggest the kinds of toys that support the same skills. We don't run ads or sponsored links on this website, and we never accept payment to recommend a product.

Get in touch

Email us at [email protected] or visit our YouTube channel.